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Wednesday, September 8, 2010

Rupesh Desai

About Me


I am a business process consultant with experience in full cycle software development, CRM strategy, and Digital Marketing. I have done projects from concept to completion, where i was involved in choosing or developing the right CMS system. Developed framework and analytics architecture for B2B as well as B2C websites. 

At West Monroe Partners I was involved mostly with the Customer Relationship Management and Business Intelligence teams. As part of the CRM team, I focus on implementing and customizing several CRM software solutions and reporting services, along with CRM strategy. As part of the Business Intelligence team, I utilize SQL Server Analysis, Integration, and Reporting Services to successfully complete projects.

I am also a certified in the following:
- Certified Salesforce Administrator
- Certified in Google Analytics

For detail work experience please visit my linked in Profile at http://www.linkedin.com/in/rupeshdesai

Professional Summary






· Proven negotiation skills with demonstrated ability to build and maintain strong business relationships with diverse client base.
· Experience in developing strategic process for search engine optimization and web analytics implementation for fortune 500 companies.
·  Diverse experience in developing online web analytics architecture using Google Analytics, Omniture, and Web Trends. I have consulted clients on strategic implementation of Web Analytics package including transition process from Google Analytics to Omniture and vice-versa.
·  Developed customized Google Analytics tagging architecture and reporting module. Implemented custom integration of web analytics application with a CMS framework such as SiteCore, and Vignette.
·  Rich data-mining experience, including the creation of propensity-to-buy models. Performed analysis-using tools such as SPSS and Cognos.
·  Domain expertise in next generation digital marketing such as Web 2.0 strategy and mobile computing. Smartphone Integration with online sites. Developed custom analytics tracking for Windows Mobile application and IPhone application.
·  Managed implementation and customization of several CRM software solutions Used Salesforce.com and Microsoft Dynamics as a platform combined with SQL Server Analysis, Integration, and Reporting Services.
·   I have been a technical lead for Salesforce.com projects, and have trained 100+ users across the country in several organizations.

6 comments:

  1. Hello Rupesh,

    Hope you are doing great. You will be pleased to know that I completed the salesforce.com administrator certification and now seeking a job under the same profile. Please do recommend if you know of any opportunity. Thanks. Mandeep

    ReplyDelete
  2. Hi Rupesh,

    I am working as a .NET Developer for 5 Years. Now I want to do a course in Cloud Computing at Salesforce.com environment(only available). Please let me know if this is a perfect career path for me. Being a .NET developer, is it required to take the same course in Azure environments.

    Expecting your suggestions,

    Karthikeyan A
    karthi.csc [at] gmail [dot] com

    ReplyDelete
  3. Hi Karthikeyan,
    First of all I apologize for the delayed response. I think it may be helpful for you to learn some fundamentals of cloud computing.
    As far as career path goes I must say that more and more companies are moving towards cloud computing to refrain from hardware and maintenance cost. So knowing cloud computing will be helpful. The trick part is not the programming aspect of cloud computing. It is the multi-tenant environment that you have to learn and understand. While it is true that more companies tend towards cloud, there are significant # of companies that still take the old school route of building intranet based application that are hosted on internal server and maintained by the company.

    I am sure with your experience of 5 years picking up any technology is not tough. In my career what has helped me is not sticking to one technology.
    Hope this is helpful!

    ReplyDelete
  4. Hi Rupesh,

    I'm in to Siebel Administration. Will this course "Salesforce Administration" help me in my career any way?

    ReplyDelete
  5. HI Rupesh: Iam not able to download ADM201 Material please help out on this

    ReplyDelete
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